Trademark is a distinguishable intellectual property that gives an individual or an organization sole proprietorship over a product or service. A trademark is usually a name, sign, symbol, or phrase that makes customers recognize a brand, service, or product almost immediately.
There are three main categories of trademarks: trademark for products, trademark for services, and trade dress. A trademark for products is further divided into five sub-categories:
- Generic mark
- Suggestive mark
- Arbitrary mark
- Descriptive mark
- Fanciful mark
The United States Patent and Trademark Office (USPTO) is the federal agency responsible for granting new patents and registering trademarks for products and services. You can register for a trademark either directly or through an attorney, and each has its own advantages. The best trademark services you can choose from are listed below:
- Rocket Lawyer
The San Francisco-based firm offers trademarking services for both businesses and individuals. After filing for a trademark with Rocket Lawyer, a lawyer helps review it and provides end-to-end assistance. Their prices are also quite affordable, and they offer a free trial of 7 days. - JPG Legal
Founded by Jeremy Peter Green, a well-known trademark lawyer, JPG Legal specializes in trademarking company names and other related services. The firm is both experienced and affordable when it comes to trademark name filing and registration, and it serves the length of the country and even the overseas markets. - LegalZoom
This online legal company allows tremendous ease in trademark name filing and registration services. The entire process is online, and you can get specialists to review your legal documents through this platform. LegalZoom has been in the business for over two decades now and has prices starting from just $199, in addition to the federal filing fees. - MyBrandMark.com
Operated by trademark attorneys and associated with Pesochinsky LLC., My Brand Mark is one of the few players with attorneys licensed to practice before the USPTO. This online legal firm charges $425 for both trademark registration and renewal services. - Trademark Engine
With prices starting at just $99, apart from the USPTO filing fees, Trademark Engine is another experienced operator in the trademark registration arena. Their monitoring service, which is available for a fee, ensures that your trademark isn’t illegally used by notifying you of any infringement and sending monthly reports. The firm also provides copyright services.
